When NACE was formed the need for corrosion control was primarily an economic consideration. Today safety, environmental and regulatory concerns are also important. An important function of a corrosion engineer is selling. The need for and the activities necessary to set up an effective corrosion control program "must be sold." The paper discusses methods used to portray the benefits of corrosion control and progress towards it's application. The differences and similarities between the selling needs of corrosion engineers "then and now" are discussed.

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